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Anne-Marie Watson has over 20 years experience in marketing and sales in corporate and small business. Anne-Marie specialises in helping small and medium sized businesses with providing practical marketing advice through her e-business products, training seminars and consulting services.
She has previously presented at the BEC Marketing Forum and Stepping Up program, the MTAA Business Growth Expos, NIA accounting audiences and at her own successful TakeOff Business series.
Anne-Marie’s lively style gains audience attention and is highly memorable.
“Anne-Marie has presented to meetings, associations and development conferences I have been involved with at an expert level. Her speaking style and in depth knowledge, captured audiences from seminars with as few as ten people to a conference for over 100 professionals. Anne-Marie presents with a wide range of styles and has the ability to deliver in a way which impacts on the audience, ensuring the desired theme or message is easily absorbed by participants…”
David Marston
MTAA Seminar Convener & Business Owner
SUTHERLAND SHIRE HOME TUNING, Gymea NSW
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Advanced Marketing Workshop
TBA 9.30am-5.00pm
Want to take your marketing and your business to the next level? Piloting your business to new heights requires sound skill levels in strategic marketing planning and business development.
This course is an advanced workshop designed for businesses wanting to develop their core strategic marketing & planning capabilities beyond just basic marketing.
We will learn how to undertake detailed strategic planning, as well as explore other advanced marketing tools to plan, assess and implement effective marketing at a level that large corporations use to do business.
This workshop is ideal for anyone:
- Looking to further improve their planning skills to grow their business
- Wanting to take their business to the next level
- Needing to get a grounding in basic business development skills
NB: This course requires an assumed level of knowledge:
- Previous exposure to doing a marketing plan & basic marketing concepts is essential.
This workshop helps develop knowledge and skills on:
- Completing a business Environmental Analysis
- Market research options required for strategic planning
- Basic customer buying behaviour
- Company, market and marketing strategy
- Business product or service portfolios
- Basics of business development strategy
- Strategic tools to identify growth gaps and opportunities
- Setting marketing objectives
- Promotional plans using appropriate tools
- Measuring ROI on marketing investment
This course will involve some limited pre-work using your own business as the example. Participants will be sent the pre-work one week prior to the date of the course (or as they register if less than 1 week prior).

Presenter: |
Anne-Marie Watson, Southside Marketing Solutions |
Venue: |
Business Enterprise Centre
29-33 Waratah Street, Kirrawee |
Date: |
TBA |
Time: |
9.30am-5.00pm |
Cost: |
$166 Members/$198 Non-Members (includes lunch and refreshments) (Incl GST) |
Payment Methods: |
Cheque* to BEC, Credit Card by Phone or Direct Deposit
(Please quote payment code with all payments) |
Payment Code |
AMW10 |
Payment and Registration Options
1. Credit Card Bookings
We accept Visa or Mastercard.
Contact Roberta Andrew or Colin Waid on 9545 5900 or bookings@becsmallbiz.com.au
2. Bookings by Mail
Send Cheque* made out to "BEC St George & Sutherland Shire", or Credit
Card Details.
Download our Registration Form for payment by credit card or cheque.
3. Online Bookings
You can pay online with a bank transfer - all details in form below.
4. Refund Policy
All refunds require a minimum of 48 hours notice PRIOR to the event. Requests must be received during normal working hours. Payment must be received before the event to confirm bookings.
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